Content Strategy & Editorial Management

Are you trying to figure out how to cover a new area, tackle a new topic or just improve the bang for your buck for your day-to-day content?

I’m here to help.

Having run newsrooms and built teams for more than 8 years, I’m well versed in analyzing competitive properties, finding a strong position, and gearing up a team to hit the ground running.

As a managing editor I can:

  • Workshop content ideas with stakeholders
  • Assign and manage freelance writers
  • Developmental and structural editing to improve copy
  • Line edit to ensure content follows the style and editorial guidelines of the publication

The Fruit That Hit Newton’s Head Is Down With the Fruit of Darwin’s Head

The Fruit That Hit Newton’s Head Is Down With the Fruit of Darwin’s Head

Discover, September 22 2010.

Apple may not allow porn on its product line, but it has no problem with another source of controversy: evolution. A new, free iPad/iPhone application called Timetree, distributed by Arizona and Penn State Universities, allows users to map how long ago two living..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Technology & AI
Hackers Infect Twitterverse With Worm Using Old, Known Bug

Hackers Infect Twitterverse With Worm Using Old, Known Bug

Discover, September 22 2010.

Yesterday’s Twitter meltdown was caused by a known flaw that resurfaced with the help of a 17-year-old Australian and a Scandinavian developer, among others. The boy, Pearce Delphin, and the developer, Magnus Holm, discovered the JavaScript vulnerability,..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Technology & AI
Does a Common Cold Virus Boost Chances of Childhood Obesity?

Does a Common Cold Virus Boost Chances of Childhood Obesity?

Discover, September 21, 2010.

A study of children has discovered a correlation between obesity and prior infection with a cold virus, called Adenovirus 36. While the link is fairly weak, the tantalizing research suggests a new front on the war on obesity.

The study participants included..

Posted by Jennifer Welsh in 2010, Discover magazine, Health & Medicine, News Article
FDA Committee Punts on Question of Biotech Fish

FDA Committee Punts on Question of Biotech Fish

Discover, September 21, 2010.

An FDA advisory panel has decided what it thinks about genetically modified salmon, and its decision is to not make a decision. The committee says it doesn’t have enough data to fully support approving the biotech salmon, which would make it the first such..

Posted by Jennifer Welsh in 2010, Biotech & Business, Discover magazine, News Article
It Has 3,700 Facebook Friends, 1,800 Twitter Followers, & It’s a Tree

It Has 3,700 Facebook Friends, 1,800 Twitter Followers, & It’s a Tree

Discover, September 21, 2010.

This 100-year-old tree wants to tell you about its day. The tree, an English-speaking Belgian, shares pictures, videos, audio, and comments about it’s day to day life with the world via its website, twitter feed, and Facebook page. But don’t try..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Technology & AI
A Happy Global Warming Side Effect: Less Bubonic Plague

A Happy Global Warming Side Effect: Less Bubonic Plague

Discover, September 21, 2010.

Climate change might have one teensy good effect, at least in the United States: changes to weather patterns may make it harder for the bubonic plague to survive in rodent burrows. Bubonic plague is spread by rodents, like the chubby little prairie dog over there..

Posted by Jennifer Welsh in 2010, Animals & Insects, Climate & Environment, Discover magazine, News Article
Found: A Part of the Brain That Knows When the Brain Is Wrong

Found: A Part of the Brain That Knows When the Brain Is Wrong

Discover, September 20, 2010.

The size of a small part of the brain, right behind the eyes, is connected with a person’s ability to gauge how likely they are to be right about factual questions, according to a study published in Science last week. This faculty is important in many..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Psychology & Behavior
An iPhone App, a Refractometer, an Objectively Perfect Cup of Coffee

An iPhone App, a Refractometer, an Objectively Perfect Cup of Coffee

Discover, September 20 2010.

A new iPhone app, linked with a refractometer and decades of coffee science, can help you brew the perfect cup, for only $350. Don’t believe that such a thing is possible? Gizmodo sums up the natural inclination against believing that science can tell us..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Technology & AI
Given the Choice, Liberals Would Rather “Kill Whitey”

Given the Choice, Liberals Would Rather “Kill Whitey”

Discover, September 20, 2010.

Recent work by David Pizarro at Cornell is shedding light the role that race and ethics play in politics, by asking people to sacrifice the lives of either Tyrone Payton or Chip Ellsworth III.

OK, they didn’t really have to sacrifice anyone, but..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Psychology & Behavior
Scientist Dance Styles: Glee Episode, Spanish Whodunnit, Internet Love Orgy

Scientist Dance Styles: Glee Episode, Spanish Whodunnit, Internet Love Orgy

Discover, September 17, 2010.

In its third year, the Dance Your PhD contest is proving that maybe, just maybe, scientists can dance. From the contest’s website:

The dreaded question. “So, what’s your Ph.D. research about?” You take a deep breath and launch into the..

Posted by Jennifer Welsh in 2010, Biology & Genetics, Discover magazine, News Article