Content Strategy & Editorial Management

Are you trying to figure out how to cover a new area, tackle a new topic or just improve the bang for your buck for your day-to-day content?

I’m here to help.

Having run newsrooms and built teams for more than 8 years, I’m well versed in analyzing competitive properties, finding a strong position, and gearing up a team to hit the ground running.

As a managing editor I can:

  • Workshop content ideas with stakeholders
  • Assign and manage freelance writers
  • Developmental and structural editing to improve copy
  • Line edit to ensure content follows the style and editorial guidelines of the publication

Airline Passenger Refuses to Be Groped by Security; Becomes a Folk Hero

Airline Passenger Refuses to Be Groped by Security; Becomes a Folk Hero

Discover, November 15 2010.

John Tyner missed his flight to South Dakota for a pheasant hunting trip with his father-in-law. He wasn’t late to the airport, he didn’t get lost in the terminal. He never made it into the terminal because he wouldn’t partake in either a whole..

Posted by Jennifer Welsh in 2010, Discover magazine, Health & Medicine, News Article
How Not to Get a Flat on the Moon: Use a Spring-Packed Super Tire

How Not to Get a Flat on the Moon: Use a Spring-Packed Super Tire

Discover, November 15 2010.

Future Mars rovers or moon buggies might be riding the wings of Goodyear spring-based tires. This high-tech tire just won a 2010 R&D 100 award, also known as the “Oscar of Innovation,” from the editors of R&D magazine. The tire was invented last..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Space & Astronomy
What Does Your City Smell Like? DARPA Wants to Know

What Does Your City Smell Like? DARPA Wants to Know

Discover, November 15 2010.

How could the government know about a chemical attack before it wreaks havoc? By smelling it. But the problem is, to detect an abnormal stench, the government first needs to know the city’s normal aroma, to have an idea of its “chemical profile.”..

Posted by Jennifer Welsh in 2010, Climate & Environment, Discover magazine, News Article
Science Idol! Arab Reality TV Show Puts Inventors in the Spotlight

Science Idol! Arab Reality TV Show Puts Inventors in the Spotlight

Discover, November 12 2010.

If America’s Got Talent, then the Arab World’s Got Science–that’s if you believe the messages in reality shows, anyway. The Arab reality show Stars of Science, currently in its second season, takes young (18-30) inventors from around the..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Technology & AI
Nutritionists to America: For the Love of God, Don’t Try the Twinkie Diet

Nutritionists to America: For the Love of God, Don’t Try the Twinkie Diet

Discover, November 12 2010.

It’s been making headlines all week (“Twinkie diet helps man lose weight” and “Trying To Lose Weight… Try The Junk Food Diet” might be some of the worst health-related headlines I’ve seen in awhile) as the Ding-Dong Diet..

Posted by Jennifer Welsh in 2010, Discover magazine, Health & Medicine, News Article
“Cool It”: Climate Contrarian Bjorn Lomborg Takes His Message to the Movies

“Cool It”: Climate Contrarian Bjorn Lomborg Takes His Message to the Movies

Discover, November 12 2010.

Climate change is causing areas of the world to heat and cool, and it seems a controversial new climate change film is doing the same to reviewers. The film is titled Cool It and was based on a book of the same name by Danish writer Bjørn Lomborg, a contrarian..

Posted by Jennifer Welsh in 2010, Climate & Environment, Discover magazine, News Article
World’s Oldest Embryo Fossils Shed Light on Dinosaur Parenting

World’s Oldest Embryo Fossils Shed Light on Dinosaur Parenting

Discover, November 12 2010.

Fossilized dinosaur embryos, found still in their eggshells, have claimed the title of the oldest vertebrate embryos ever seen–they were fossilized in the early Jurassic Period, around 190 million years ago, researchers say. The embryos are from the species Massospondylus,..

Posted by Jennifer Welsh in 2010, Anthropology & Archeology, Discover magazine, News Article
Stem Cell Injections Give Mice Mighty Muscles

Stem Cell Injections Give Mice Mighty Muscles

Discover, November 11 2010.

Injecting stem cells into injured mouse muscle not only helped the muscle heal, but gave the mice enhanced muscle mass for years to come. The study, published in Science Translational Medicine, used skeletal muscle stem cells from young donor mice and injected..

Posted by Jennifer Welsh in 2010, Biology & Genetics, Discover magazine, News Article
Prescription for an Aggressive Man: Look at More Meat

Prescription for an Aggressive Man: Look at More Meat

Discover, November 11 2010.

Even the sight of the reddest, rawest steak won’t get your blood boiling. Surprising new research has found that staring at pictures of meat actually makes people less aggressive. The insight comes from McGill University undergraduate Frank Kachanoff. He..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Psychology & Behavior
Your Next Sponge Bath May Come From a Robot Named Cody

Your Next Sponge Bath May Come From a Robot Named Cody

Discover, November 11 2010.

A team at Georgia Tech is looking to replace your sponge bath nurse with this sexy beast to the right. No, not the girl. The sponge bath robot next to her, named Cody. He’s the one that wants to wipe you down with his delicate towel hands.

The robot..

Posted by Jennifer Welsh in 2010, Discover magazine, News Article, Technology & AI