SleepFoundation.org, January 4, 2023
- Melatonin web searches on Google increased 36% from December 2021 to January 2022, as they have the past few winters.
- Google searches for “sleep aid” also hit a five-year peak in January 2022.
- West Virginia, Kentucky, and Mississippi are the states with the highest relative search volume for melatonin.
Melatonin’s popularity has grown tremendously in recent years. Google searches for the term “melatonin” have jumped each of the past five winters, peaking each January. According to Google Trends, melatonin searches grew 36% from late December 2021 to early January 2022, spiking again at the end of January. Read More >